AI Insights · Timothy · January 2022
Top 5 Health and Fitness Apps on iOS in Kenya Q4 2021
Discover the performance trends of the top 5 health and fitness apps on iOS in Kenya during Q4 2021, including weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 health and fitness apps on iOS in Kenya exhibited varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how these apps fared over the period.
Flo Period & Pregnancy Tracker saw a notable increase in weekly revenue, peaking at approximately $839 in the final week of December. Weekly downloads were relatively stable, with a significant spike to 466 in the same week. The app's weekly active users showed a general upward trend, rising from around 9.3K in late September to over 10.3K by the end of December.
I am - Daily Affirmations experienced fluctuations in weekly revenue, with a high of $283 in late November and a low of $27 in mid-November. Weekly downloads saw a sharp decline towards the end of December, dropping to 99 from highs of around 240 earlier in the quarter. Active users initially increased, peaking at 984 in mid-November, before declining to approximately 682 by the quarter's end.
Period Tracker Period Calendar maintained modest weekly revenue, with a notable peak of $104 in mid-December. The app’s weekly downloads and active users remained relatively consistent, with slight increases towards the end of the year, reaching 203 downloads and 7.8K active users in the final week of December.
MYDAWA did not generate revenue during Q4 2021. However, the app saw a steady increase in weekly downloads, peaking at 286 in mid-December. Active user data was not available for this period.
Mood Balance: Self Care Tracker showed an upward trend in weekly revenue, reaching $60 in the last week of December. Weekly downloads varied significantly, with highs of 233 in early November and lows of 25 in early October. Active users followed a similar trend, peaking at 229 in early November before stabilizing around 171 by the end of December.
These insights, provided by Sensor Tower, offer a snapshot of the performance of leading health and fitness apps on iOS in Kenya during Q4 2021. For more detailed insights, visit Sensor Tower.
